Table-Top Registration & Prospectus

Thursday, May 11, 2023
Hyatt Regency Sonoma Wine Country, Santa Rosa, CA

Add to Calendar 05/11/2023 09:00 AM 05/11/2023 4:00 PM America/Los_Angeles Wine Sales Symposium The Wine Sales Symposium is an in-person conference focused on delivering insights, advice and predictions from industry experts to wineries looking to grow sales and/or profits. The program will kick off with an in-depth look at how the wine category is performing overall and what the key indicators could mean for sales in the near future. The conference will also touch on every aspect of sales and marketing efforts including 3-Tier and Direct channel strategies, packaging innovations, pricing and public relations programs, and more. Hyatt Regency Sonoma Wine Country, 170 Railroad St., Santa Rosa, CA 95401 Wine Industry Network false 05/11/2023 1440 Wine Sales Symposium

Table-Top Exhibit Provisions

The following will be provided per each 6 ft. wide x 30 in. deep table-top exhibit:

  • 6' x 30" Table-Top, with white skirting
  • (2) Conference Passes - All Access includes Symposium, Lunch, & Networking Social = $350 Value Ea.
  • (2) Chairs
  • (1) Program Guide & Web Site Listing

Exhibit Setup & Take-Down Hours

All table-top exhibits must be completely setup and ready for display by the time the event begins at 8:45am.


  • Thursday, May 11th
    7:00am — 8:45am


  • Thursday, May 11th
    4:00pm — 5:00pm

Display Rules

Your table-top exhibit space does not extend beyond the table surface. No other display items are allowed on the floor beside, or in front of, the table without written permission. Display space is limited to the surface of the table, and at a maximum of 4 ft. high (except for products displayed in their normal operating position). Pull-Up style banners are allowed behind your table-top as long as they do not extend beyond the allotted 6 ft. width.

Table-top Height: Exhibit fixtures, signage, products, etc. must be placed on top of the table. Flame resistant signs or banners reaching a maximum of 6 ft. in length by 30 in. in height may be hung from the front of the table to reach the floor.

Exhibitors will be asked to remove any display items not in compliance with these guidelines.

Promotional Invite Codes

Send Your Promo Codes Early - Online Pre-Registration is required

Codes Expire: May 10th (11:59pm)

Promotional Invite Codes are unique to each Exhibiting Company.

Each exhibiting company is provided with an individualized promotional invite code that allows your guests a $50.00 discount towards a WIN Sales Symposium Pass. All they need to do is use your unique code when they pre-register anytime before the day-of the event.

Company Codes:

  • BALZAC2023
  • BYQUEST2023
  • CORKSY2023
  • HORIZONS2023
  • GATTO2023
  • MONVERA2023
  • NBBJ2023

Exhibitor Staff Registration & Name Badges

All Exhibitor Staff must be registered before the day of the Conference. (2) All-Access Conference Passes are included per Exhibit Table-Top. Do not register your staff using the Promotional Invite Code.

Use your company's Staff Registration Code to register each person - found in your Exhibitor Kit Notification (email). Additional tickets are offered to Exhibitors at Early Bird pricing of $195 each, by clicking the button below. (Regular Pricing = $350)

Exhibitor Staff Registration

Once you are registered, you will pick up your name badge at the Pre-Registered Check-in area, inside the Hyatt, between 7:00am – 8:45am.

Please bring your printed tickets (or smart phone with ticket) with you. If you do not have your ticket with you, but you have pre-registered, we can also find your name in the system.

**If you do not have a Exhibitor Name Badge you will not be allowed within the Conference room or table-top exhibit area, and you will not be allowed to set-up your table-top exhibit space.

Exhibitor Parking

All-Day, Self-Parking is $5.00 per vehicle (special rate).

PARKING IS LIMITED – ARRIVE EARLY to ensure you get a parking space within the Hyatt Regency's parking areas to take advantage of the discounted rate.

KEEP YOUR TICKET WITH YOU - If you are parking within the Hyatt’s parking lot, you are entitled to a discounted parking rate of $5.00 per vehicle. Anytime before the event ends: Swing by the Conference’s check-in desk to pick up your $5.00 Parking Sticker. Apply this sticker to the parking ticket you received when you arrived, and you will only pay $5.00 per vehicle. YOU MUST PAY BEFORE you leave using the Kiosk near the front desk in the Hyatt’s main lobby. (cash or credit cards are accepted).

Overflow parking is available off-site. Additional parking lots within Santa Rosa can be found here:

Exhibitor Loading & Unloading

There are parking spaces next to the exhibitor loading area, in the south-east corner of the main parking lot. We suggest that you arrive early and park in this lot.

Exhibitor Management & Services

If you require assistance with your table-top exhibit, sponsorship, advertising or any other exhibitor-related questions, please contact us for assistance.

Stephanie Carrillo

Symposium Topics & Schedule

Ballroom Foyer

Registration / Check-In / Breakfast
Sponsored By: Comerica Bank

Break: 9:45am - 10:00am (PT)

Break: 10:45am - 11:00am (PT)

Lunch (Outdoors): 11:45pm - 1:00pm (PT)

Break: 1:45pm - 2:00pm (PT)

Ballroom Foyer

Networking Social
Wine Donated By: Saini Vineyards

Continuing the Conversation from 2022 - Curious about Last Year's Topics?

Hotel Room Block & Travel

Hotel & Travel Information

LODGING ALERT: The WIN Sales Symposium has received reports that unauthorized companies, such as Global Housing & Lodging Services – HLS Global, or may pose as the official housing vendors for The WIN Sales Symposium. These companies are not affiliated with The WIN Sales Symposium. For your own protection, please exercise caution when making hotel and travel arrangements with such entities. The WIN Sales Symposium only guarantees hotel room rates, availability, benefits and protection for reservations made directly through the Hyatt Regency Sonoma Wine Country. If you choose to book with a vendor not endorsed by the Conference, please verify its credentials first and independently confirm that your reservations have been made and will be honored by directly contacting your chosen hotel.

Social Media - URLs

The WIN Sales Symposium will be utilizing social media marketing channels (Twitter, Facebook & Instagram) to build awareness & promote the show. Make sure you follow us and help spread the word by sharing and re-posting information via your social media channels.

2023 Symposium Sponsors

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The Wine Sales Symposium is Produced By:

Logo - Wine Industry Network