WineShop At Home
Suburban Fracas™ is a toast to the bold, the fun, the rowdy and the daring in all of us. To celebrate the re-launch of our Suburban Fracas™ wine brand, we produced a video titled, “Welcome to the Neighborhood”. In this neighborhood, uniqueness is celebrated, and being unapologetically yourself is not only accepted but enthusiastically welcomed. Despite our apparent differences, wine drinkers can all come together as “neighbors” and enjoy a glass of Suburban Fracas™. The colorfully labeled wines (designed by a BIPOC, female tattoo artist named Arville Persons) are a toast to that unpretentious attitude and approachable spirit, offering our customers a robust dry red wine option (Suburban Fracas Ruckus), a sweet, slightly effervescent rosé option (Suburban Fracas Fizzy Fray), and an off-dry, medium-bodied red wine option (Suburban Fracas Reprobate).
We invite you to take a walk through the Suburban Fracas™ neighborhood with us by watching our video.
If that charged you up (or if you just need a playlist as you read through all the other award submissions), here’s a wild mix of classic, punky bangers and newer licks that pair perfectly with our SF sips:
About WineShop At Home
We believe wine should be demystified, democratized and enjoyed by all. Our line of Suburban Fracas™ wines is here to disrupt the wine industry with daringly delicious blends, rebellious branding and an unapologetically fun and lighthearted approach.
“As a company, we are continually seeking new ways to grow and reach new wine consumers,” said WineShop At Home Chairman and CEO, Stan Fredrick II. “Our Suburban Fracas™ wines are an incredible way to tap into a broader, more diverse range of people. We’re here to shake up the traditional wine experience and invite everyone to join the fracas.”
WineShop At Home is an award-winning Napa County winery that brings exceptional wines from across the world directly to doorsteps, offers a unique, in-home tasting experience, and provides a rewarding earning opportunity. “Wine for all” is our mission and we love making exceptional wines for every taste, every budget and every preference, whether that be sugar-free, gluten-free, low-alc., sustainably grown or attainably fun. The company has been operating for 25 years. For more information, visit wineshopathome.com.
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