Frank Family Vineyards

Continuing Rich and Leslie Frank’s legacy of championing people and causes close to our hearts, the Frank Family Vineyards “Frank for a Cause” campaign partners with 4ocean to help fund the removal of plastic and trash from oceans, rivers, and coastlines. 4ocean has been leading the clean ocean movement since 2017 with over 40 million pounds of trash recovered to date.

Through July 2026, every Frank Family bottle of wine purchased will remove one pound of trash from the ocean. Since the winery launched this partnership in July 2024, they have funded the removal of 25,000 pounds of trash, employed 44 full-time 4ocean crew members, and have cleaned 9 beaches worldwide!

Their incredible impact is being noticed with over 13K estimated social impressions and through features in Forbes and Polo Lifestyles, with a combined estimated monthly view of 181.6M.

This partnership includes the following elements:

Beach Cleanups: As a 4ocean certified cleanup partner, Frank Family Vineyards is not only helping to fund high impact cleanups around the world, but we are also taking action at home. From coastal beaches to inland waterways, Frank Family is on a mission to bring our fans together in local communities nationwide to make a wave of change. Our first of many cleanups took place in honor of International Coastal Cleanup Day in Boca Raton, Florida in September 2024. Founders Rich and Leslie Frank, along with members of our Frank Family team, spent two days with the 4ocean crew as we cleaned a few hundred pounds of trash from Boynton Beach and Spanish River Park to prevent debris and microplastics from entering the water and harming nearby marine life, like the endangered sea turtle.

Our first West Coast cleanup event in partnership with 4ocean took place in October 2024. We cleaned along Mission Bay in San Diego, pulling 71 pounds of trash and 34 pounds of recyclable plastic, and finished the day with an incredible whale watching experience to see the impact we all have on local marine life.

Bracelets for Change: Frank Family has collaborated with 4ocean to create a custom bracelet made from recycled materials collected by 4ocean captains and crew that represents the winery’s giving spirit and their shared passion for sustainability. Each bracelet is handcrafted by 4ocean artisans in Bali and Guatemala and pulls an additional five pounds of trash from the ocean. These bracelets are used for holiday gifting, events, and promotions.

Digital Support: This program includes digital activations from an influencer campaign to digital amplification from 4ocean to their large online community of our 9M people. We have successfully shared our story to 4ocean’s captivated audience through collaborated social posts, email campaigns, and digital storefront features.

Learn More About 4ocean Partnership

About Frank Family Vineyards

Frank Family Vineyards has been a part of Napa Valley’s landscape for over three decades. Founded by former Disney Studios President, Rich Frank, along with wife, Leslie, a former Emmy Award-winning broadcast news journalist, the winery is dedicated to crafting exceptional wines that give back. Consistently recognized as having one of the best tasting rooms in Napa Valley, Frank Family is considered one of today’s most successful California wineries. They are proud stewards of 380 acres of coveted vineyards spanning five estate properties, including their iconic Winston Hill Vineyard in Rutherford. While best known for their classic renditions of Napa Valley Chardonnay and Cabernet Sauvignon, their world-class portfolio also includes méthode champenoise sparkling wines, Pinot Noir, Zinfandel, and more.