Jon Rhodes

Jon began his 30-year career in Beverage Alcohol as a Sales Rep at Mountain Wine Company in Denver, Colorado.  Since then, Jon has had the opportunity to call on or work inside wholesalers in Portland, Seattle, Chicago, and San Francisco with E.& J. Gallo.  More recently, Jon held several headquarter roles with Gallo directing Private Brands, Marketing Communications, and Sales & Marketing Analytics.

Since joining Breakthru Beverage California, formerly Wine Warehouse, in 2016, Jon has been instrumental in developing and executing portfolio strategies, digital marketing & e-commerce development, and category management across beer, wine, and spirits.  When not building brands, you’ll likely find Jon cycling on Mt. Tam or hiking the Marin Headlands with his wife, Meg, and twin sons Jenson & Preston near home in Mill Valley, CA.