Topic Description
Navigating the complexities of wine distribution requires a deep understanding of pricing, relationship management, and market expansion. In this engaging and informative session, join a seasoned wine industry expert in wholesale and distribution for a candid conversation on the key strategies for increasing wine sales in retail and on-premise channels.
We’ll explore effective pricing structures that maximize profitability while remaining competitive, as well as proven tactics for strengthening relationships with distributors and retailers. Learn how to position your brand for success by understanding what buyers are looking for, how to communicate value effectively, and how to create the momentum needed to expand distribution.
This session will provide actionable insights on working with distributors, leveraging market trends, and building long-term partnerships that drive sustainable growth. Come prepared with your questions and challenges. Don’t miss this opportunity to elevate your wine sales game. You’ll walk away with inspiration and a fresh perspective on how to navigate the evolving landscape of wine sales.
Moderator
Kim Badenfort
Speakers
