Tackling Demographic Shifts: Attracting & Retaining New Audiences

2024

Topic Description

Join Corksy at the Wine Sales Symposium for a dynamic 50-minute session addressing the pressing issue of aging demographics in the wine industry. Explore the challenges of declining sales and wine club memberships, and gain valuable insights into strategic techniques for attracting and retaining the new generation of wine enthusiasts. From influencer marketing to leveraging emerging platforms like TikTok, discover innovative approaches to connect with a younger audience.

Session Host

sponsor_web_corksy

Moderator

Jacqueline Rullman

Vice President of Marketing

Speakers

Ed Feuchuk

General Manager

Jordan Kivelstadt

CEO and Co-Founder