Sandra DeMaria

Sandra DeMaria, originally from Colombia, is a dynamic professional and disruptive force reshaping the wine industry with an innovative blend of intuitive marketing, cutting-edge technology, and a deep-seated belief in human connection. Sandra’s unique perspective is forged from a diverse background, including science, culinary arts, holistic nutrition, and fine arts, providing a fresh and innovative approach to the wine industry.

Over 15 years of experience in hospitality and beverage programs, coupled with extensive wholesale and DTC leadership, have solidified her expertise in omni-channel, marketing-enabled sales. Sandra, whose innate passion for hospitality drives her human-centric approach to wine sales and marketing, champions a career path in the wine industry for individuals from all walks of life, advocating for a nimble, disruptive, and inclusive approach. She is committed to elevating industry standards through data-driven strategies and a passionate, approachable leadership style.