How the Right Audio Can Make or Break Your Guest Experience
Walk into a winery tasting room with no music and the silence impacts you almost immediately. Every cork pop, every chair scrape, every quite conversation permeates the space; you yourself feel like you need to be silent and reserved. Add the right soundtrack, though, and…
Consumers Want to Buy Wine. Why Are We Making It So Hard?
There’s a lot of conversation right now about softening demand in the wine industry. Traffic is down, consumers are more selective, and younger buyers don’t always engage in the same way the industry is used to…
The Problem Isn’t the Wine. It’s the Experience Around It.
Declining sales, rising costs, lower traffic, and younger consumers showing less interest in the product the industry has sold for years—sometimes for decades. Sound familiar?…
Supercharge Your Abandoned Carts
How many abandoned carts do you have each month? Multiply that by three, and you have a rough idea of how much money you’re probably leaving on the table by not having this one simple automation going…